Multicorporate structure

As early as the 1980s there has been significant effort to create watchfulness practices in the industry that parallel business strategies because of the realization of the imply for sustainability as much as quality services (Alexander et al, 1988). The advocacy is now influencing current surfaceness administrators to adopt these practices on a structural level organization are being reengineered operationally and to accommodate non-traditional and non-medical specific functions such as marketing, public dealings and organizational ontogeny (Griffith & sporty, 2006).Healthcare organizations that have multicorporate structures consider themselves not precisely healthcare providers but as an organization that has to be professionally productive socially responsive and operationally independent. This is not to infer that traditional healthcare organizations preclude these characteristics only rather that multicorporate structured healthcare organization follow more fast the st ructure of an enterpriseGoing Multicorporate StructuredTechnology, communication, culture and politics have changed perceptions regarding the industry and thus are changing the means of delivering services. For example, in evaluating accounting and financial management (A/FM) performance, the adaptation of performance benchmarking principles have allowed for early threshold performance measurements of health programs (Griffith & White, 2006, pp. 455-456).In an effort to measure productivity levels of technology programs the Australias health and social services, the Australian Government Productivity consignment (2006) considered the marginal effectiveness propensity of the inclusion of technology in medical procedures as well as sensitivity analyses and compared them to the influence of technology in other government services to determine the impact to health services. This effort supports Griffith and Whites view of the need for sophisticated surveillance and forecasting activit y in multicorporate structured organizations (pp. 564-565).In a similar effort, the United Kingdom based Democratic Health meshwork (2006) established community support and communication networks to support and monitors health awareness and delivery of services. The effort has developed significant funding for community-based health activities as well for the Democratic Health Network itself, greater recessicipation in programs and higher satisfaction rating of health services. According to Griffith and White, these efforts can be considered as part of the healthcare organizations marketing strategy because the efforts create awareness, reinforces the significance of the organization to the public, and at the same time allows for insights that can be developed to strategic advantages (pp. 610-613).ConclusionConsidering the demands on healthcare today, there is need to develop effective channels for services, streamline operations and maximize resources. According to Leatherman (20 01), there has been a recognize need in the health care industry to reevaluate its social roles and the social developments affecting the nature of current health care needs.This can only be accomplished if an organizations structure is able to respond to healthcare professionals and the public effectively, which can only be possible if the organizations structure allows for the development of such competencies. The need for multicorporate structures does not invalidate the social mandate of healthcare institutions but only endeavors to make a strategy-based and sustainable enterprise. The adoption of corporate practices in healthcare is an effort to institute administrative and competitive competencies in healthcare organizations.ReferencesAlexander, J. A., Morlock, L. L. and Gifford, B. D. (1988). The effects of corporate restructuring on hospital policymaking. Health Serv Res June 23(2) 311337.Griffith, John R. and White Kenneth R. (2006). The Well-Managed Healthcare Organizatio n, Sixth Edition. Chicago, IL American College of Healthcare ExecutivesLeatherman, S. (2001) Measuring up Performance indicators for better healthcare. OECD Observer No. 229Australian Government Productivity Commission (2006). Impacts of Advances in Medical Technology in Australia. Retrieved August 11, 2007, from Democratic Health Network (2006). Accountability of the Health Service. Retrieved August 11, 2007